As part of the activities organized by the Liaison area, a CEO lecture series took place last Wednesday February 24th 2016, having Alejandro Ramírez, CEO of Cinépolis as a guest.
Facing a full attendance at Carlos Llano Cifuentes classroom, IPADE´s Dean, Rafael Gómez Nava welcomed the participants and alumni. In his participation, he acknowledged the company´s growth and business model it represents. “There´s no much I can say about Alejandro, except that Cinépolis sets apart from other businesses for having an innovation hallmark and a great commitment towards Mexico”.
Alejandro Ramírez said some words of appreciation where he highlighted the close relation between both institutions: “It´s an honor to be once again before you participating in sessions and case studies. IPADE is a great institution in Mexico and I´m proud to say that plenty of our high-level executives have passed through these halls, therefore, I can state that IPADE has always been a part of Cinépolis´history”.
Cinépolis CEO´s lecture focused on “Innovation as a company´s driver of growth”. He emphasized that when a country has a more elaborated production model, it has an advantage because innovation is one of the 12 pillars that make a country more competitive.
Moreover, Alejandro Ramírez described the importance of innovation at Cinépolis: “Lots of the innovative ideas at Cinépolis have come from contests among the members of our staff or even from customers, who are an inexhaustible source of innovative ideas”.
To conclude the event, a dialogue with the audience started, discussing the role of risky ideas in a company, being the dominant voice for innovation. With the CEO Lecture Series, IPADE undertakes to have key speakers and maintain a leading business community regarding Top Management.