The Full-time MBA International Week took place from 7 to 11 March at IPADE´s Mexico City campus with the topic “Doing Business in Mexico: Emerging Markets”.
The event was attended by nearly 250 national and international participants from 15 business schools from around the world, including CKGSB, George Washington University School of Business, Goizueta Business School, Guanghua School of Management, IESA Business School, Jones Graduate School of Business, Kellogg School of Management, MIP Politecnico di Milano, NUCB Business School, RMIT University Vietnam, Solvay Ponts Business School, UNC Kenan-Flagler Business School, UNIS Business School and Warwick Business School.
As an introduction, Ernesto Bolio, Corporate Director of the MBA, offered a few words to the participants, explaining the attendees´ profiles and giving a brief overview of the activities in such week:
“Welcome to IPADE; allow me to present the four principal objectives for this week: to learn about the countries considered as emerging markets, to fortify the interaction among domestic and foreign MBA students, to explore Mexico as an emerging market and to experience the Mexican culture”.
Among the activities taking place in such week, was a series of lectures given by Fernando Pliego, Product Marketing Manager of Google; Fernando Serpa, Global Sourcing VP of Walmart in Latin America; Andrés Fabre, Global COO of Kidzania, and Fernando Aguirre, CEO of Chiquita Brands. Additionally, participants visited CRIT, Kidzania and Bimbo facilities, as well as Teotihuacan, Mexico City´s downtown and the Museum of Anthropology and History.
By the end of the International Week, participants were asked to submit a project in order to relate the acquired knowledge to any product exported from an emerging market or one that had a chance to become successful in Mexico.